4REIGNER Cellars (Pty) Ltd (“4REIGNER”, “we”, “us”, “our”) is committed to protecting your privacy and to processing your personal information lawfully, transparently and securely. This Privacy Policy explains what personal information we collect, why we collect it, how we use and protect it, and the rights you have. We process personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (POPIA) and other applicable South African law.

01 Who We Are (Responsible Party)

For the purposes of POPIA, the responsible party is 4REIGNER Cellars (Pty) Ltd, 41C Mynhardt St, Gants Centre, Strand, Cape Town, Western Cape, South Africa. Our Information Officer can be reached at hello@4reignercellars.com.

02 Information We Collect

• Identity & contact data: full name, company name, email address, telephone and WhatsApp number, delivery and billing address, location.
• Age confirmation: your confirmation that you are 21 years or older.
• Order & enquiry data: products of interest, budget, order history, preferred contact method, and the contents of your messages to us.
• Payment data: where payment is taken, this is processed by accredited third-party payment providers; we do not store full card details on our systems.
• Technical & usage data: IP address, browser type, device information, pages visited and interactions, collected via cookies and similar technologies.
• Marketing preferences: your consent to, or opt-out from, newsletters and marketing.

03 How & Why We Use Your Information

• To verify that you are of legal age to access the Website and purchase our products;
• To respond to your enquiries, process and deliver orders, and provide customer support;
• To administer the Reigner Club and member benefits where you have joined;
• To send you marketing communications, newsletters and offers where you have consented (you may opt out at any time);
• To operate, secure, improve and personalise the Website;
• To comply with our legal, regulatory and liquor-licensing obligations, and to prevent fraud and underage sales.

04 Lawful Basis for Processing

We process your personal information on one or more of the following bases: your consent; the performance of a contract with you; compliance with a legal obligation; and our legitimate interests in operating and protecting our business, provided these are not overridden by your rights.

05 Cookies & Similar Technologies

We use cookies and similar technologies to remember your age confirmation, keep the Website functioning, understand usage and improve your experience. You can control cookies through your browser settings; disabling some cookies may affect Website functionality.

06 Sharing & Disclosure

We do not sell your personal information. We may share it with trusted operators who process it on our behalf and under written agreement, including: payment providers, delivery and courier partners, IT and hosting providers, email and marketing platforms, and professional advisers. We may also disclose information where required by law, regulation, court order, or to protect our rights, safety and property.

07 Cross-Border Transfers

Some of our service providers may process information outside South Africa. Where this occurs, we take reasonable steps to ensure your information is afforded a level of protection consistent with POPIA.

08 Security

We maintain appropriate, reasonable technical and organisational measures to safeguard personal information against loss, unauthorised access, alteration or disclosure. However, no transmission over the internet can be guaranteed to be completely secure, and you share information with us at your own risk.

09 Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, tax or reporting requirements, after which it is securely deleted or anonymised.

10 Your Rights (POPIA)

• To be informed about, and to request access to, the personal information we hold about you;
• To request correction, updating or deletion of your personal information;
• To object to processing, including direct marketing, and to withdraw consent at any time;
• To lodge a complaint with the Information Regulator.

To exercise any of these rights, contact our Information Officer at hello@4reignercellars.com.

11 Direct Marketing

We will only send you electronic marketing where you have consented or where otherwise permitted by law. Every marketing communication includes an easy way to unsubscribe. You may also opt out by contacting us directly.

12 Information Regulator

You have the right to complain to the Information Regulator of South Africa:
The Information Regulator (South Africa), JD House, 27 Stiemens Street, Braamfontein, Johannesburg, 2001
Email: enquiries@inforegulator.org.za

13 Changes to this Policy

We may update this Privacy Policy from time to time. The current version published on the Website applies. Material changes will be notified where appropriate.

14 Contact Us

4REIGNER Cellars (Pty) Ltd — Information Officer
41C Mynhardt St, Gants Centre, Strand, Cape Town, Western Cape, South Africa
Email: hello@4reignercellars.com
Telephone: +27 64 657 0749